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At Anupaya, owners Shan and Pete are deeply humbled by and grateful for their wild spaces, and feel it is their duty and privilege to protect and preserve them.

"We believe in using business as a powerful tool for change and are committed to making dollars make sense. At Anupaya we aim to inspire and support environmental stewardship and out of reverence for Mother Nature, leave our wild spaces in better shape than we found them - one incredible product at a time.

In short, we created this brand to use authentic and courageous storytelling, community activism, environmental stewardship, conscious consumerism and damn fine goods as a powerful, measurable and tangible way to create positive change in the world."

100% accountability, 100% transparency and 100% higher purpose. 

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